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Maintaining and building contacts with the media
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Writing and distributing press releases
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Managing the production of marketing materials, including leaflets,
posters and flyers - this can involve writing and proofreading copy,
and liaising with designers and printers
·
Arranging for the effective distribution of marketing materials
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Carrying out market research and surveys
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Evaluating marketing campaigns
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Contributing to long-term marketing plans and strategies
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Making and managing budgets
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Plan and implement advertising and promotional strategy and
activities
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Writing, or contributing to, publications which accompany
arts-related events and activities
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Marketing a performance or event through direct mail, advertising,
producing posters or publicity leaflets, generating interest from
the media, ticket competitions or attracting reviewers
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Preparing photo shoots
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Working to secure funding for venues or specific events
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Organizing and attending events and exhibitions
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Securing sponsorship to assist with the publicity and funding of
marketing project
·
Contacting national, multinational and international companies to
obtaining area sponsorships
·
Setting clientele demography and making targets to capture that
customer base
·
Developing marketing partnerships with travel and hospitality
industry to promote “Potohari: The Art and Craft Village”
·
Daily, weekly and quarterly events management
·
Ability to develop, manage and up-date website
